Kickstarter behind the scenes, part three: PR, press, & reviews

So far in the Kickstarter series, we’ve covered:  An overview of the campaign & the results A deep-dive into the content, social media, and other marketing that went into the campaign In today’s post: PR, press, & reviews – how I got them for the planner Kickstarter, and what effect they had. Pitching journalists & bloggers I’ve talked a lot about doing PR well in other posts, so I’ll refer you to
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