All posts in " planning "
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Everybody hates dry spells: experiments in profitable planning

By Michelle

This is the second post in the summer slump series – view all the posts & read the others here.  As mentioned previously, in the past, my business will slow down a little bit (but not a huge amount) in summer, then it picks up again in fall, and then it grinds to a screeching halt in October or […]

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Review: Improvely

By Michelle

(The maintenance dude came to fix my toilet right as I was wrapping up the video. Whoops!)  Improvely is my favorite analytics tool I’ve tried so far, and I cover how/why it’s super useful in the video above. Here’s a quick breakdown: Price: $29/month for the freelancer plan (which should suit most needs) Features + usefulness:  […]

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Case Study: Erin Kurup

By Michelle

Today we’re doing something a little different – a case study showcasing a recent client o’mine who is at the starting stage of her business. You’ll get a peek inside the process of the purple lipstick plan service + some extra-juicy insight into places where you can improve your own business systems & plans, right […]

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You are not “too busy”.

By Michelle

There is one phrase that, every time I hear it, I silently gnash my teeth and/or make a face (depending on where this conversation is taking place). You’ve probably already guessed what it is based on the post title, right? “I’m just too busy.” “I really want to work on this project but I’m just […]

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The Three Reasons You Can’t Stick to Your Plans

By Michelle

There’s a lot to be said for improv, but it’s not a great long-term strategy for actually getting shit done. Eventually, flying by the seat of your pants no longer works (and can, in fact, cause some pretty chaotic aftermath). When that happens, you’ll want to start creating some kind of plans for your projects […]

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In Search of the Perfect Productivity Tool

By Michelle

(Quick side note: I know I’ve been a little AWOL lately, part of that was just…March – SXSW, moving, and travel, all back to back – and part of it has been a few other things that I talk about in this video. Check it out if you’re curious. Back to our regularly scheduled programming!)  […]

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The care and keeping of ideas, part two

By Michelle

Have you been letting your idea simmer? Ready to really dig into it now? Good, ’cause that’s what we’re doing today! Once your time is up for the simmering state, it’s time to move on to something else. Even if you’re still not clear on all of the details of the idea, you need to […]

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The care & keeping of ideas, part one

By Michelle

So you have a new idea. Or you think you do, but you can’t really be 100% for sure. Because your new idea, it’s a little shy. And by “a little shy”, I mean, it’s acting like a wild animal that under no circumstances wants to be within 10 feet of you, and keeps bolting […]